We took inspiration from Olly Murs - Right Place Right Time and Rihannas album Unapologetic for our Digital Pack. We liked how the font was repeated behind Olly as it wasn't to distracting from the star but would stand out on the shelf by having the colour change for the name and album title. For our Digital pack we used the same idea by having the words End of Time repeated behind Cherrie.
Olly also uses pastel colours for his album which we used for ours so cherries black dress stood out against the background.
With Rihannas album we used the composition of the shot as inspiration as we have a Medium Close up of Cherrie centered in the middle of the album so the audience fully focus on the star. For our digital pack we used a bright lolly on her lips which stands out like Rihannas red lipstick.
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